“Twitter Forces Marketing Strategy Switch.” This August 16, 2009 Chicago Tribune headline confirmed that my talk two days later was on a very timely subject. The Tribune article proclaimed that there had been 21.2 million Twitter visits in the U.S. in one month (July 2009), and while only 26% of companies polled were currently...
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There seems to be a fine line between sharing personal information on social networking sites and privacy and security issues. Every social networking site has its own policies, and they can be found on their websites. Also, be careful about how much personal information you share in your profile. I am suddenly being bombarded...
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A business owner group I belong to met today and I just had to write some of the conversation down. One of our members just won New Business of the Year Award from the local Chamber of Commerce. Cool. I asked if he had done a press release. He told me that the PR...
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Business people are hearing more and more about blogs. Those who are not utilizing this powerful marketing tool are missing a golden opportunity to become a credible source of knowledge on their products or services. Think about it. When you buy something, don’t you want to buy it from someone who knows the ins...
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